Do-it-yourself Videos and Social Media Marketing
Video 2.0 Presenters
Nick Alexander, Chief Operations Officer, Fun Little Movies
Frank Chindamo, President & Chief Creative Officer, Fun Little Movies
Ashkan Karabasfrooshan, Chief Executive Officer, WatchMojo
Duncan Kennedy, Chief Operations Officer, Thwapr
For Complete Speaker Bios and Workshop Agenda
With current affordable technology, short form videos placed on social marketing venues have become a viable communication medium for small businesses, SMEs and creative professionals without formal training in video production and distribution. Short video is now one of the fastest growing tactics in marketing, with over 50% of marketers in 2009 using video as a mechanism on the internet and mobile platforms.
Digital Alberta and the Banff New Media Institute are partnering again to offer a workshop designed to teach the basics of producing and distributing short-length videos and how to use short-form video as a marketing technique in social media and on mobile platforms. In the course of this two and a half day workshop, participants will be shown low-cost multi-media tools and techniques and best practices for capturing customer attention and loyalty via video on social media and mobile platforms through discussions, examples and case studies.
Join us in the spectacular Rocky mountains for a weekend that will help you bring your business or creative project to a new and growing audience.
Location: The Banff Centre
Dates: March 4 – 7, 2010
Costs: $325 Members/$425 Non-Members/$250 Students
*Fees include Tuition and Meal Plan
Three nights accommodation available onsite: $178.62 or $96.58 pp shared
REGISTRATION: If you wish to attend this event, please fill out this REGISTRATION FORM
If you have any questions, please email Rene Smid
Video 2.0 Speakers
Nick Alexander, Chief Operations Officer, Fun Little Movies
Nick Alexander is Chief Operations Officer at Fun Little Movies, a production company and distributor of short comedy films for mobile phones and the internet. In this capacity he has overseen database administration, content distribution and formatting, video and sound editing, web design, and viral marketing.
He has also served as Content Tech for Babelgum, an international web and mobile video portal. There, he contributed to content programming and layout for the Comedy Channel of the website and iPhone application, in addition to designing the web presence for Babelgum exclusive comedy series.
Nick began his entertainment career when he founded a Chicago-based company that produced commercial videos for such clients as British Petroleum, the Illinois Arts Council, and the Consortium for Educational Change. He closed the company in 2006 in order to pursue film production and game design at the USC School of Cinematic Arts, from which he received his BA.
Frank Chindamo, President & Chief Creative Officer, Fun Little Movies
Frank Chindamo is the president and chief creative officer of Fun Little Movies (FLM). FLM specializes in the development, production, and distribution of original content for global distribution on mobile phones, the Internet, and portable devices. Its mission is to contribute to love and to laughter by providing fun, funny, advertiser-friendly comedy to every person on Earth. FLM was the first U.S. company to produce comedic films for mobile phones worldwide, and launched as a channel on Sprint TV in 2004. FLM has won many awards, including the Content Award at Cannes (2008), Best Video at the Mobile Entertainment Magazine Awards (2006, 2007, 2009), and the grand prize at 3GSM (2009).
In 2006 and 2007, Chindamo was named one of the Top 40 people in IPTV. In 2007, he was nominated by Ernst & Young for Entrepreneur of the Year, and is co-leading the Mobile Entertainment Forum’s Educational Initiative. He is also a member of the Mobile Marketing Association.
Chindamo is also an adjunct professor at the University of Southern California (USC), where he teaches the class "Mobile/Internet Viral Screenwriting and Production." He is also an instructor at UCLA, where he teaches "Beyond YouTube: Making Mobile and Internet Movies that Sell."
Chindamo received his B.F.A. in film from New York University and his M.F.A. in screenwriting and producing from Columbia University. Chindamo is also a supporter and advisor to the worldwide charity Airline Ambassadors, which hand-delivers educational, medical, and relief aid globally. He wrote and produced the promo on their website.
FLM is currently producing a viral video for Walmart, as well as a PSA with Titanic and Avatar producer Jon Landau. The company also has their own Blackberry app, and is launching on the Nokia N900 in their Ovi store.
Ashkan Karabasfrooshan, Chief Executive Officer, WatchMojo
Ashkan is the CEO of WatchMojo, one of the largest producers and providers of premium video content, supplying media companies, ad agencies and marketers such as McDonald's, Coca Cola and Coors Molson. The company's catalog of 5,000 videos reach over 5 million users and generate 10 million streams each month. Since 2006, the company has generated over 120 million views online.
Ashkan holds the distinction of having worked at three of Canada's most successful web startups: Mamma, AskMen, and now WatchMojo. He has interviewed the likes of Joe Montana and Hugh Hefner and his articles have been published on AOL, MSN, Yahoo! and Tech Crunch. He has been quoted in Forbes, Business Week, CNET, and other leading media and it the author of Course to Success and The Confessions of Alexander the Great. He holds a Bachelor in Finance from the John Molson School of Business at Concordia University, in Montreal.
Duncan Kennedy, Chief Operations Officer, Thwapr
Duncan Kennedy is a leader in the mobile media industry and has more than 15 years experience building successful products and companies. Mr. Kennedy is concurrently President of Mobigardens Corporation, a producer and distributor of made-for-mobile movies. In 2006 the company created “Mobifest”, the world’s largest independent mobile film festival.
Previously Mr. Kennedy was employed at Apple Computer where he managed the QuickTime product line, and initiated Apple’s QuickTime for Windows product. More than five hundred million copies of QuickTime for Windows have been distributed. While at Apple, Mr. Kennedy also produced many of the pioneering Internet webcasts, including the first Internet productions of The Grammy’s, the American Film Institute Lifetime Achievement Awards, and the Sundance Film Festival.




